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DOCTORING WHAT NEEDS DOCTORING.

Health care is a very sensitive arena. The stakes are usually high, and strong experience is extremely important. Hutchens PR has worked with companies both large and small across the spectrum of the health care field. Our clientele have ranged from pharmaceutical to biotech to local and national health care providers. Over the years, we have developed strong relationships within health care community, among experts in the science field and with the health care media. Our ability to work closely with them enables Hutchens PR to deliver great service to our clients in the health care industry.

As managed health care developed into a controversial subject for health care services, Hutchens PR helped clients mediate the resulting tensions among interested stakeholders. We created community campaigns throughout Southern California for several health care clients to mitigate the strong negative response by educating the general public and training healthcare providers on public relations principles. We also sponsored county-wide campaigns, from community wellness fairs to childhood immunization programs, to increase overall health awareness. The programs informed the general public on general health care issues and options available to them. Our team promoted outreach to the large Hispanic population on health care issues affecting that community.

Hutchens PR provides the following communications services to companies in the health care industry:
  • Community relations
  • Crisis communications
  • Issues management/advocacy
  • Coalition development and management
  • Marketing campaigns
  • Internal/External public relations
Hutchens PR client experience includes:
  • Public health care systems
  • Private health care systems
  • Managed care systems
  • Senior citizens outreach programs
  • Local government outreach programs